Sync and surface custom CRM objects

Bring your full CRM data model into Bigmind

Previously, Bigmind synced only base CRM objects—accounts, contacts, deals, and leads. If your team relied on custom objects like "Subscriptions," "Projects," or "Implementation Plans," that data stayed locked inside your CRM, invisible to your AI agents.

Now, admins can sync custom objects directly into Bigmind, pulling richer information so your agents can access the complete picture of every customer relationship. AI agents can be equipped with tools that leverage the relationships between custom objects and base objects—enabling agentic context for even the most complex data structures.

Beyond agent access, you can also configure sections and fields in Bigmind's UI that reference your custom objects, surfacing that data right where your team works. From product usage records to partner agreements, your custom data is now a first-class citizen in Bigmind.